Perplexity's head of advertising and shopping Taz Patel has left after nine months; its ad business reportedly generated only about $20,000 in Q4 2024 (Trishla Ostwal/Adweek)

Trishla Ostwal / Adweek: Perplexity's head of advertising and shopping Taz Patel has left after nine months; its ad business reportedly generated only about $20,000 in Q4 2024  —  Perplexity push into advertising has so far brought in modest revenue as the company eyes new growth and faces mounting legal battles

Aug 30, 2025 - 00:04
Perplexity's head of advertising and shopping Taz Patel has left after nine months; its ad business reportedly generated only about $20,000 in Q4 2024 (Trishla Ostwal/Adweek)
Trishla Ostwal / Adweek: Perplexity's head of advertising and shopping Taz Patel has left after nine months; its ad business reportedly generated only about $20,000 in Q4 2024  —  Perplexity push into advertising has so far brought in modest revenue as the company eyes new growth and faces mounting legal battles